A Highly Successful Marriage Of Two WISPS

UNIFONE – A WISP profile by Ernie Newman.

Glenn Hutton (left) and Travis Baird in Unifone’s Balclutha office.
Glenn Hutton (left) and Travis Baird in Unifone’s Balclutha office.

Chatting with Travis Baird and Glenn Hutton together in their functional but comfortable Balclutha office you can see why their business, Unifone, is so successful. They clearly get along well – there’s a mutual respect and recognition of complementary skills that has worked well for them since their separate WISP businesses merged in 2016.

Way back, while a student living at his parents’ home near Waihola, Travis saw his schoolmates using broadband while he suffered shonky dial-up Internet. With a bit of knowledge about wireless, and some help from his dad who was an electrician, he successfully beamed a signal from Milton to the family farm. The neighbours soon joined in.

Then when Travis went on to Otago University he met a group of fellow students who were also into wireless. Soon Unifone was selling broadband connections to numerous student flats. Travis built the business on his knowledge of the market, and his understanding that struggling students can’t sign year-long contracts – a reality that eluded the mainstream telcos.

Over time, Unifone came to own the Dunedin student telecommunications market and a lot more besides.

Meanwhile Glenn was leaving his role as a plant technician in a major corporate construction company in South Otago and looking for something to do. With a business partner he started a new WISP, Rivernet. Rivernet announced its presence by setting up free WiFi in the main street of Balclutha and then went on to build wireless sites around south Otago.

So, by the time the two businesses merged, both had sizeable footprints – Unifone in the Dunedin-Milton area, and Rivernet centred further south in Balclutha. The merged business took the Unifone name and moved ahead as a single entity, with Travis still based in Dunedin and Glenn in Balclutha.

Glenn recalls that when the two were talking about merging he expressed doubt about the potential for any more growth in South Otago. Travis disagreed and said he could easily increase it, to which Glenn responded that Travis would have to be a genius to achieve that. In a very short time he did so, more than doubling the customer count.

By 2017 when the government’s Rural Broadband Initiative (RBI2) came into the frame, the merged Unifone was already on a strong growth track. Its successful bid will double the number of sites but increase the customer count by a smaller percentage – the RBI2 areas, by definition, are sparsely populated and hard to reach. Glenn says the big benefit of RBI2 was that it drove a more disciplined approach to the way the business is run. “We had to get more structured so as to reach the point of sign-off – we had to involve the lawyer and accountant, standardise our pricing, and get really serious about formalising safe work practices,” he says. “The process of getting to the point of government sign-off was a lot of work but it has made our whole business more sophisticated and robust.”

Unifone’s RBI2 rollout is well under way. Glenn is especially proud of one of the first sites, Tussock Ridge in the Waipori pine forest southwest of Dunedin. Residents there had no connectivity at all until June of this year – not even mail delivery. Now they have full Internet access, with 50% of the residents signing up in the first three weeks after the site went live.

This antenna on Mount Stewart shares its windy location with 9 wind turbines. It’s the first of Unifone’s sites to be built under its RBI2 contract with Crown Infrastructure Partners. It was built in the company’s workshop, then brought to the site and installed by three Unifone staff and fully functional inside a day.
This antenna on Mount Stewart shares its windy location with 9 wind turbines. It’s the first of Unifone’s sites to be built under its RBI2 contract with Crown Infrastructure Partners. It was built in the company’s workshop, then brought to the site and installed by three Unifone staff and fully functional inside a day.

Today Unifone is growing steadily with around 60 wireless sites and 1800 customers as well as “white label” retail service providers. Most of the sites are owned outright by Unifone, although a handful are community or privately-owned sites. Unifone prefers to own the sites outright to keep the operation simple.

The northern boundary of the network is the Pigroot – the legendary State Highway 85 between Palmerston and Alexandra. In the south it ends at Kaka Point in the Catlins.  Westward, there’s a strip right into Central Otago including Middlemarch and the Maniatoto region. Wireless hotspots abound on the Unifone network – in main streets, hotels, halls of residence and student flats.

Unifone customers are a diverse bunch. Dunedin is still a large part of the business and the company has never forgotten its student roots. “We compete on service,” Travis says. “The big anonymous telcos mail a broadband router out to the customer and never meet face to face. We make a house call and make sure they are set up – that’s consistent with our philosophy of being a local Otago company supporting local people.”

At the other end of the scale most customers are outside the 50kmh zones. About half are farmers, mostly dairy. Not only the managers are Unifone customers – farm workers need the Internet as much as anyone else, so there are numerous farm cottages connected. Some are paid by the farmer, and others direct by the employees. There’s a huge turnover in farm workers but Unifone has noticed recently they’ve become more confident to sign up for two years.

Unifone is clear that rural areas are its niche. “We could go and compete for city businesses,” Travis explains, “but we’d have to take on a lot more resources

Unifone’s team comprises about ten full timers. Glenn drives the desk while Travis drives the technology and the money. Tom is Operations Manager, Chris is support technician and handles Customer Services, while Sarah (Glen’s daughter) works part time on the phones. Office Manager Viv handles payroll.  There are 4 technician/installers – Mitchell is the electrical and civil works technician, Troy and Kingsley are field techs based in Dunedin, and John is the field tech based in Balclutha.

Unifone has three years of growth ahead with existing contracts. It also hopes to win a part in RBI2a – the next iteration of government funding. Whether that happens or not, the business is humming along and the future looks bright.


Bidding For Bulls On Broadband

Julene and Garry McCorkindale have been customers of Unifone from early days – way back before the merger with Rivernet. Nowadays their Simmental bull stud boasts a variable speed wireless router in the stock handling yard. Its configured at a low speed for most of the year, but as sale time nears it is ramped up. That allows the sale to be live streamed, and potential buyers from afar to bid remotely by contacting their stock agent on site over Facetime or Messenger services.

“With high speed broadband there’s a whole new level of opportunity,” Garry says. His vision is to develop a fully online auction with its own app so that a group of buyers can watch live while communicating back to their agent and lodging bids.

Meanwhile, Julene uses the Unifone network to support her separate business – developing sales with prospective clients in the USA and UK using Skype and other platforms that enable all-important face-to-face contact.

Before Unifone came along connectivity was very poor and expensive. Now the couple enjoy excellent video and streaming services, from a supplier they describe as “very responsive.”

unifone.net.nz


Scottish Inventiveness Led To Velocitynet

Velocitynet – A WISP profile by Ernie Newman.

Velocity founder and owner Trevor Fulton
Velocity founder and owner Trevor Fulton

Velocitynet owner Trevor Fulton is a natural inventor. He invented a cordless jug and cordless iron many years ahead of Kambrook. Nowadays he’s focused on beating mainstream national phone companies to the gun by offering Southlanders, and others, a superior broadband service.

 

Trevor’s very obviously a Southlander – you’ve only got to hear him roll his tongue round a term like “broadband router” to work that out. But his heritage is Scots. His laid back, easy style and ready sense of humour seem absolutely at home in the crisp but bitterly cold southern winter.

Having retired at a young age in 2011, as a qualified electrician with a successful alarm installation and monitoring business, Trevor hit on the idea of a wireless ISP covering rural Southland. He learned about WISP services and technology over the Internet, went back for some university training, and visited several WISPs around the regions of New Zealand to pick their brains. Armed with those practical insights, and after practicing by connecting his home to his office, he started Velocitynet.

Put like that, it all sounds so easy.

For about three years Velocitynet grew slowly, somewhere on the cusp between a hobby and a serious business. Then in 2014 Trevor was joined by Nigel Ferguson, previously a senior network engineer with the Southland District Council. “That’s when we started getting seriously commercial,” Trevor says. “I hadn’t really known what I was doing – I was copying others and off the Internet and hoping for the best. Nigel brought serious engineering expertise from his role at the Council.”

Velocity’s first wireless site was at Forest Hill near Winton, close to Trevor’s home. A tv station had occupied the site but gone out of business, so Velocity joined with a local technology business to take the site over. Meanwhile Velocity did a deal to buy fibre bandwidth from a local school, long before the Ministry of Education came up with the same idea and officially sanctioned it.

From there it was all forward progress. Trevor became adept at building wireless sites. He could do one entirely on his own in 2 days, driving home by a different route each time putting sales flyers into letterboxes. Pamphlets, and the resulting word of mouth in each community, drove Velocity strongly into the market.

Early builds included the areas of Ferndale, Mataura, Clinton, and Limehills. Trevor’s inventiveness can be seen in some of the sites which occupy imaginative locations such as the roof of a fertiliser shed and on top of a grain silo. They work perfectly! Lumsden followed, not quite such a happy story as Vodafone turned up in the town a month later to compete using the government-subsidised RBI1 cellular Internet service.

Velocity’s Nigel Ferguson services a typical Velocity.net site at Lime Hills
Velocity’s Nigel Ferguson services a typical Velocity.net site at Lime Hills

Meanwhile as the business grew the staff compliment grew alongside. Trevor is clearly proud of the team he’s built around him. “Maria in accounts has been with me for 23 years,” he tells me, “and database engineer Max is undoubtedly one the best in the country.” Dennis on sales, Nicola on reception, and engineer James complete the team.

“Service is what sells,” he says – “the phone is always answered within 3 rings.” Take that, mainstream phone companies – customers from the North Island ring Velocity because they can’t get Spark or Vodafone to answer their calls. That’s enabled Velocity to sell fibre services as well as copper-based DSL connections throughout the country – Velocity goes in with a competitive quote, couriers a DSL router to the customer, and away they go.

Fibre is a bit more tricky but depending on location it can be done. The jewels in Velocity’s fibre offering include a private fibre to the satellite tracking station, a fully fibre ducted subdivision on the outskirts of Wanaka, and another under construction in Queenstown with over 600 customers. And the company has many bespoke tailored deals for individual customers locally and overseas – helped again by its owner’s inventive streak.

Put all that together, add in a sizeable data centre, and you have a highly successful business with 1500 customers, 13 wireless sites, and a range of technologies for sale. Velocity is here to stay for Southlanders and those further afield.

Customer Kathy Wilson in her fruit shop on the outskirts of Invercargill
Customer Kathy Wilson in her fruit shop on the outskirts of Invercargill

 

Velocitynet customer Kathy Wilson is delighted to have decent connectivity at last.
Before that, Kathy had dial up Internet through Spark at her home, and no connectivity in her fruit shop. The trouble was that her area, Ryal Bush, had one of Spark’s oldest exchanges with no plans for an upgrade, and the cellular coverage was equally bad. With three teenagers at home all needing Internet access to do their homework, and immersed in Google classrooms, that simply didn’t work.

 

 

“Now we have 100% reliability for both home and the business,” Kathy says. “EFTPOS works. We have an antenna. We’re about to connect the dairy shed as well. And the kids are happy!”

Trailer designer and builder Colin Hitchens shows a computer design of a bespoke trailer to a customer over the Internet
Trailer designer and builder Colin Hitchens shows a computer design of a bespoke trailer to a customer over the Internet

Colin Hitchen’s company Lochiel Engineering is famous for its trailers. It’s in a hard-to-find corner of rural Southland. But that doesn’t matter. Rarely does a client come through the door – most describe the trailer they want, Colin designs it on an electronic tool that turns the design into a drawing, and the customer goes on line and buys off the drawing. The image is so real that many customers think it’s a photo of a trailer already built.

For that reason Lochiel is a very big Internet user. So big that Velocity is now putting in a fibre connection to the factory, which will also pass a number of rural residences.
“I hadn’t heard about Velocity until I dug deep,” Colin says. “I was on Vodafone’s RBI1 connectivity, but it was very weather-dependent. I’m very glad I found Velocity – they are very consistent and responsive. Its an excellent relationship.”

Velocitynet


Started With Fireworks And Never Looked Back

PrimoWireless – A WISP profile by Ernie Newman.

Matthew Harrison at the German Hill site which serves 180 Primo customers in western TaranakiPrimoWireless seems to be everywhere in Taranaki. Maybe it’s the utes carrying the distinctive multi-coloured logo, symbolising the fireworks that quite literally marked the start of the business. Maybe it’s the way founder Matthew Harrison, a larger than life personality, stands out in a crowd.

About 12 years ago Matthew was working  at PowerCo. He and a mate were passionate about on-line gaming. Both lived in Inglewood – a few kilometres apart; one rural, the other urban (or as near to urban as Inglewood gets.)

Gaming’s an activity where for the true enthusiast speed is king – a nanosecond too slow and you die! So they wanted to connect their computers directly bypassing slow phone lines.

They knew line of sight radio could allow them to cobble together their own connection and increase their speeds, so they started by putting antennas high on their rooftops. But in the flat terrain, no binoculars at hand, and with significant distance to contend with, they had no way to prove whether their homes could see each other.

So they each clambered onto their rooftops and at the appointed time lit rockets left over from Guy Fawkes. They found they did have a line of sight connection at the achievable altitude. Game on!

Their indoor antennas did the job just perfectly. That part is not rocket science – there’s an old joke about using household woks for connectivity.

However, the fireworks had attracted the curiosity of neighbours who, in broadband-starved Taranaki, wanted in. Then the daughter of a neighbour from further afield enquired and was given a connection too. Almost by accident, Taranaki had a new telecommunications provider.

Meanwhile Matthew had left PowerCo to work in a local computer shop where he came to realise that a huge number of Taranaki people were craving better broadband. A mate was working for Inspire.net – the doyen of New Zealand’s WISPs – so Inspire let Primo resell its connectivity, initially across four ADSL copper lines. Primo went on to negotiate a backhaul service from Kordia in New Plymouth which was a mere 30Mbps but which Matthew says seemed a lot at the time. By 2007 he had an incorporated company,  half a dozen wireless sites and a brand.

Eleven years on PrimoWireless is a Taranaki icon with more than 3000 customers served by around 80 transmission sites. It offers a choice of, fibre (where available), copper, or WISP wireless connectivity. Centred around Mount Taranaki, Primo extends from the west coast to Mokau in the north, Whangamomona in the north east, and approaching Patea in the south, nudging against friendly fellow WISPs at each boundary.

The ratio of customers to sites is high by WISP standards – for example the German Hill site we visited (pictured) connects 180 customers which is a big customer count for a WISP tower by any standards. The Taranaki terrain is a unique combination of mountains and lowlands. In the east the province comprises very rugged ridges and valleys. In the west there’s lots of flat land but a highly inconvenient mountain that blocks line of sight traffic. Primo responded to the latter early on by building a spider’s web, starting with a ring of sites right around the mountain to serve the huge population of dairy farmers. The site on the very picturesque German Hill, with its stunning views, is pivotal to this.

Matthew Harrison at the German Hill site which serves 180 Primo customers in western Taranaki
Matthew Harrison at the German Hill site which serves 180 Primo customers in western Taranaki

Primo has been awarded a significant contribution from the government to upgrade sites and expand coverage as part of the Rural Broadband Initiative. They started building and upgrading sites within days of the contract being awarded in August 2017, way earlier than the big cellphone companies who a year later are still at the planning stage. An expanded list of new users has since been put on the table, and Primo is quietly confident of gaining a whole lot more customers on the back of its strong performance with the earlier round.

Walk into the Molesworth Street office and you get the sense of a happy, capable, friendly team. There’s a lot of laughter. Many are old friends of Matthew, or friends of other staff. Total headcount is around 16 people – two in management, three each in helpdesk, installation, accounts and back office, and one in HR. There’s also a handful of part timers.

Hanan Pillette – Helpdesk Wizard
Hanan Pillette – Helpdesk Wizard

“I came from a job doing night fills at The Warehouse but this is so much more rewarding – I do tech work, troubleshooting, inbound calls from customers and emails. Now and then I get to go out on a job if extra hands are needed. There’s been a huge amount to learn but the team helped me a lot in the early days.”

 

Finding the technical people with the versatility to run the business is a challenge. “WISPs are a unique sub-set of the IT sector,” Matthew says. “The younger ones take a while to train – everything is learned on the job. Versatility is crucial – they need to understand IT, working at heights, safe 4 wheel driving in steep terrain, computers, solar power, and building. The last guy we recruited was a landscape gardener who has useful knowledge when we need to build retaining walls. Safety is an absolute priority.”

Craig Plyler – Geeky Gorilla
Craig Plyler – Geeky Gorilla

“I’ve been at Primo 18 months. I mostly do accounts receivable, and I meet and greet customers who call in. The best thing about working here is getting to play with all the new technical toys – cameras and hardware – and being able use “geek speak.” I enjoy the family orientation and culture, we all get along and because we are all geeks we speak the same lingo.”

 

Primo customers seem a happy bunch too. One I visited was new customer Arabella Cornthwaite who with her family, moved 2 years ago from Raetihi to manage a 1300 acre sheep and beef property, an hour from Stratford and 90 minutes from Taumarunui on the “Forgotten Highway.” They were previous customers of Inspire.net who Arabella says were “really good,” but inherited a very slow and expensive satellite service.

New Primo customer Arabella Cornthwaite in the Whangamomona outback
New Primo customer Arabella Cornthwaite in the Whangamomona outback

“Last Thursday Primo connected our area up,” Arabella tells me. “It’s so good – we’ve used it several times already to talk to the family in both Raetihi and the UK on Skype video. We can now do the banking and receive the kill sheets each day to help manage the farm efficiently. And it will be great when the children get to school age.”

 

 

Over a decade Primo has become an icon – up there almost with the cows and the mountain. You get the feeling that it has made a huge contribution to the development of the region and its industries. It feels strong, responsive, and solid – larger than life like its founder and set for a very bright future worthy of the fireworks that marked its beginning.

Watch this space.

PrimoWireless.co.nz 


You Need A Good Breakfast To Run Aonet Broadband

Aonet.nz -A WISP profile by Ernie Newman
Lachlan Chapman’s ute does 70,000 kilometres a year. Living on a lifestyle block outside the Rangitikei town of Bulls with a young family, it’s not unusual for him to drive to the Bombays and back in a day – a round trip of 900km. Such is the breadth of the AONet network.

When the land’s too challenging for the quad bike, horseback can be the best option
When the land’s too challenging for the quad bike, horseback can be the best option

 

You need a decent breakfast to deal with that kind of workload – especially on days when the job involves leading a horse laden with radio gear up a steep hill.

 

 

The wider Chapman family are farmers from long ago. On the family farm in Takapau Lachlan found the satellite broadband appallingly bad. The family were fed up with paying $600 a month for poor reception. Lachlan developed a keen interest in the use of digital technology for farm management – sensors, system monitoring, climate and the like – he sees this as still “bleeding edge” but is convinced it has a huge future.

So in the best farming tradition Lachlan decided to build his own connection. A family friend knew about radio, while Lachlan had always had a passion for Networks. A few friends with complementary knowledge were roped in. Suddenly Takapau was the site of AONet’s first connection, just off the State Highway.

That was only 4 years ago. AONet is one of our youngest WISPs.
Serving external customers as well as family farms was always the plan, but it mushroomed. There has been practically no advertising – just a modest Facebook page. Why advertise when you’ve got the kind of grapevine that links rural NZ?

An impressive key distribution site – one of three on Mount Three in Hawkes Bay
An impressive key distribution site – one of three on Mount Three in Hawkes Bay

Today AONet covers a large swathe of the North Island. From Glenbrook and the Hunua Range in the north it runs west to the King Country town of Ohura, east to Hawkes Bay’s Waimarama and Ocean Beaches, and south to Rongotea on the outskirts of Palmerston North. It doesn’t always cover entire areas but instead infills areas not served by other WISPs – getting greater utilisation of existing sites trumps expanding the footprint. Customers number around 1500 with an average of roughly one wireless site for every 10 customers.
The Chapman family farms are still integral to the business. “Its really handy having a supportive family and to draw on the resources of the farms, and the relatives often check on the sites and give on-site support,” Lachlan says.
AONet’s office has 4 staff – mostly working on phones dealing with customer service. They also service a related business, ISP Ltd, which operates in the wholesale telecommunications market selling connectivity to IT and security companies. There are also several contractors based around the North Island who handle installation, development and trouble shooting. One of the latter, radio legend Bill Warrilow, was co-founder of AONet and manages the Ruapehu district developments, often carrying equipment for new sites on his back for 45 minutes at a time.

The big breakfast at Viv’s Café
The big breakfast at Viv’s Café

The day we meet for breakfast (Viv’s Café in Sanson – excellent mince on toast for me, a big breakfast for Lachlan) he is set to deal with paperwork around his near-complete chunk of the government’s RBI2 (Rural Broadband Initiative) contract. There’s also a site to be maintained in Hawkes Bay if the components arrive on courier early enough. No two days are the same.
Spark’s capture of rights to the Rugby World Cup are a topic on everyone’s lips. Lachlan is looking to upgrade a number of sites in anticipation of a huge surge in demand. But its not just WISPs who will be under pressure, we agree – Spark themselves will be challenged to make sure hundreds of thousands of concurrent wireless video connections can be managed without letting customers down.

Daniel Jefferis, a farmer all his life, hails from the Mangakahu Valley near the Pureora Forest Park west of Lake Taupo. In the old days his parents had Farmside satellite services on their farm, with poor speeds. More to the point, Daniel’s younger siblings used to chew through data to the tune of $600 a month routinely, and on famous occasions get into a fourth digit. At Daniel’s own 3500 acre property 10 kilometres away even Farmside was unobtainable. So when AONet became available around 2014 the difference was amazing.

Tucked away in a garden in Taradale
Tucked away in a garden in Taradale

“I don’t watch any broadcast TV at all now,” Daniel says. “Its all on demand. I can use the Internet for business and research as well. We’re not yet into the “Internet of things” applications yet – new apps are coming along every year so that will come. Meantime its all about the administration of the farm. All that for $100 a month.” Daniel is clearly a very happy customer.
Lachlan loves the customer contact aspect of the work – the opportunity to help people who have no other option. He is proud of the resilience of the network – during the heavy North Island floods early in 2018 one customer, tourist resort Blue Duck Lodge in the boondocks 40km west of Raurimu, was completely isolated for several days, but the AONet service kept the guests connected to the outside world.

For the future, Lachlan is looking carefully at the next generation of satellites. In time they may displace today’s WISP technology, but not yet. Its an exciting, fast moving industry to be part of.

AONet.nz 


Technology Tangata Whenua

ThePacific.net – a WISP Profile by Ernie Newman

 

“Technology Tangata Whenua

for the Top of the South.”

 

 

“Technology Tangata Whenua for the Top of the South.” That’s how Thepacific.net boss Sue Lubransky sums up the company, the local broadband provider for the Nelson and Marlborough regions. It’s a company with a unique history, sparked by some early visionaries with a passion for the role of digital connectivity in schools.

Way back, prominent Nelson school principal Charles Newton was one of the early educators to foresee the way digital technology would revolutionise education. He desperately wanted to bring his school, Nayland College, along with Waimea College and others around them, into the broadband world. He saw the potential for the schools to be linked by fibre.

Local lines company Network Tasman came to the party. Encouraged by the late Barrie Leay, a lateral thinker with long experience in the electricity market, they recognised a natural synergy between their electricity lines business and the fibre future. Alongside Charles Newton and others, Network Tasman coordinated building a fibre link around the schools. Volunteers dug the trenches, and so the Nelson Loop evolved. Meanwhile Network Tasman as the fibre vendor quietly connected the hospital and other large users.

As a well-connected former head of the Electricity Supply Association and a passionate advocate for renewable energy, Leay foresaw the opportunity for Network Tasman, as well as thepacific.net shareholder Buller Electricity, to gain a stake in the emerging new generation telecommunications sector. So Thepacific.net was born.

Each school was given an IP address in Thepacific.net’s range. Sue Lubransky recalls this as very cutting edge in those days, though not unique. This was the era when everyone thought the fax machine had changed the world forever.

Several of those early participants had fortuitous connections to central and local government. So a year later when Project Probe (Provincial Broadband Extension) – the brainchild of Minister Paul Swain – was announced, The Loop, alongside Thepacific.net, became the only private entity to receive Probe funding. Project Probe helped Thepacific.net get traction into the wireless world.

At that time, Marcos Biscaysacu, Justin Wells and Tim Price were pushing the boundaries in finding new and cost effective solutions to serve customers in difficult terrain. Several of those staff have a strong emotional connection with the area and still play a role from time to time.

“When I joined we were just finishing the Probe contract builds,” Sue recalls. “French Pass was the last one – thirteen years later that isolated and challenging site is still there despite the solar panels being blown off in horrendous winds. We built the site to service French Pass School and today we are that isolated community’s most reliable communications link.

The next few years thepacific.net worked on enriching the wireless connections around the region. Over that time schools migrated to N4L (Network for Learning), became connected to fibre, and went through SNUP – the School Networks Upgrade Programme. Mobile phones became progressively cheaper and digital connectivity became a “must have” for students. But from day one and increasingly as the schools needs became satisfied.

A link site and access points near Seddon, 25km south of Blenheim
A link site and access points near Seddon, 25km south of Blenheim

 

Thepacific.net expanded relentlessly out into homes and businesses – not just in rural Nelson and Marlborough but even in inner suburbs such as Stoke where poor copper and fibre have left a gap for the wireless operator

 

 

Fast forward a decade and a half. Today the extent of Thepacific.net’s coverage is impressive. From south of Ward in south east Marlborough, north to parts of the Marlborough Sounds, and west across Golden Bay. It truly is “technology tangata whenua” – running a successful synchronous wireless network, with very low latency and a high committed information rate (guaranteed bandwidth for customers) all around the Top of the South.

Atop the Network Tasman building in Richmond
Atop the Network Tasman building in Richmond

The company’s office is in Richmond. There’s an impressive data centre there hosting major local businesses – just one of the adjuncts Thepacific.net has developed over the years along with free WiFi hotspots funded by local government. Head office aside, an important link is in central Nelson with its line of sight connection to the company’s Maitai site, as well as to major customers in the Nelson Central and Port area.

Chris Tews in the Maitai Valley is among the newer customers. Having migrated recently from Auckland he took it as a given that high quality broadband would be available a 5 minute drive from Nelson to enable him to seamlessly move his business with multiple spreadsheets, regular video meetings, and streaming videos.

“I’d previously been a Vodafone customer in Auckland,” he says, “but the local Vodafone people did a site visit here on the hill and said the signal was too weak to work. It was a shock. So I went to Thepacific.net which is literally the only service I can get on the hill. While it is not quite as strong as Auckland fibre, the signal is fit for purpose – I use video regularly and there’s no buffering or pixilation. The customer service has been great; they are very helpful on the phone.”

The Maitai Valley – typical Top of the South terrain
The Maitai Valley – typical Top of the South terrain

There’s an increasing trend for farm and winery customers to seek coverage right across their properties, not just for operational reasons but to keep staff in contact and automated machines operating. Femtocells (small cells that boost a mobile phone signal across a localised area) are key to this and very popular with the customers.

So where is thepacific.net going? Sue relishes the question. “To infinity and beyond,” she responds. “I love the ever-evolving technology. Moores law, and the laws of physics don’t change, but the way we use things is constantly progressing. There is a real buzz in being a responsive service provider and doing things ahead of the big operators. We do bespoke solutions; we are nimble, fast, connected, tech savvy, passionate, and above all regional.

A very rural Marlborough site, capable of 50Mbps
A very rural Marlborough site, capable of 50Mbps

 

“We have put huge effort into the government’s Rural Broadband Initiative. We want whoever gets awarded RBI contracts to do the job really well for our region – no cheap and nasty installs that oversell/under-deliver outcomes. We’re here for our region.

“Technology Tanagata Whenua for the Top of the South?” Yes, I think so.

ThePacific.net 


Connectivity Galore For The Wairarapa

WIZwireless – a WISP Profile by Ernie Newman

Who had an image of WISP founders and owners as geeky, techy, rough-and-tough alpha males? Think again. Bridget Canning of WIZwireless in the Wairarapa district breaks the mould. She and farmer husband John founded and own the business, but day by day it is clearly Bridget in the driver’s seat.

WIZ antennas on the Tranzit building
WIZ antennas on the Tranzit building

From its new offices just north of Masterton town, the WIZ footprint goes northward to Pongaroa on the outskirts of Eketahuna. To the south it touches Lake Ferry on Palliser Bay, west to the Tararuas and east to wild coastal beaches including Castlepoint and Riversdale. It’s rugged country and these relatively tight boundaries have been set for good reasons – the philosophy is to keep the business within 90 minutes drive of the Masterton base.

The undulating and steep terrain demands an unusually high ratio of sites to customers. That necessitates about 115 sites around the district – some owned by individual customers but most owned by WIZ. A handful have co-location – other phone companies or wireless users sharing the same site.

Frustration at having no broadband at the Canning farm 45 minutes northeast of Masterton was the reason WIZ got started. Going to town was, and remains, a time consuming activity. In the early 2000s the benefits of broadband connectivity for rural dwellers had become very plain but there was no obvious plan to roll out beyond the main centres any time soon.

So the Cannings decided on an audacious scheme to build it themselves for the use of their local community. The grand plan was to connect the homestead and about 15 neighbouring properties. Bridget recalls spending $150,000 in setup costs over two days, with the expectation of recouping this over time from twenty neighbours. However, in those days Telecom was largely unregulated and was not a friendly player – it may have been a coincidence but the moment it learned about WIZ going live it re-opened the local exchange and beefed up its service, reducing the initial potential customer count from twenty to three.

“For a time we had New Zealand’s most expensive Internet,” Bridget recalls, “so we had to go to market and find a whole lot more customers in a hurry. Our investment blew out to over $1.5 million over 10 years of growth.” Those were challenging times. Bridget recalls getting a lot of support from James Watts of neighbouring WISP Inspire.net as she fought to build and grow the network and to make the investment pay. For the past three years it has become cashflow positive. WIZ is on very firm ground these days.

Bridget recounts her story as we make the 45 minute journey from WIZ to her family farm. This is a challenging drive – usually dominated by those careering  battering rams loaded with logs that tilt alarmingly into the path of oncoming traffic on bends. Its easy to see the attraction of a session online compared to a physical journey!

At the Canning farm – Alan Emerson, Bridget Canning, Craig Young (TUANZ), Shaun Minifie and John Canning
At the Canning farm – Alan Emerson, Bridget Canning, Craig Young (TUANZ), Shaun Minifie and John Canning

Along the way Bridget and colleague Shaun Minifie point out numerous WIZ sites. Notably the towers are shorter than a lot of WISP sites because the steepness of the hills makes extra height unnecessary and reducing the risk of wind problems the Wairarapa is well known for.

Bridget and Shaun are among 5 full time workers. The company is among 9 WISPs to have a contract to build parts of the government’s Rural Broadband Investment (RBI2) project.  WIZ is very proud of the speeds it offers being much higher than the 25Mbps required as part of the RBI2 contract – when I was there Bridget ran a speed test from her home which came in at 54Mbps/19Mbps – significantly faster than typical VDSL or basic UFB fibre.

The basics of WIZ are comparable to most WISPs. International connectivity is obtained through the Internet exchange in Auckland. Snap (now part of 2degrees) provides the connection to the Tranzit building at the back of the Masterton CBD from where it runs to the network operations centre (NOC) just north of the town. There’s ample redundancy – if the Tranzit site goes down the signal can be diverted direct to the NOC. And if an individual sites fail, the signal is automatically diverted around the network via a different route.

Near the Canning farm we turn off up a long and seriously steep farm track, climbing towards WIZ’s Turkey Ridge site on the rooftop of the eastern Wairarapa.

The Turkey Ridge site
The Turkey Ridge site

The view from the top is spectacular by any standards – WISPs are privileged to enjoy the best views in the world often in places where few other people get to go. We pause a while to enjoy it while Bridget and Shaun explain the various dishes and panels. The site is built to last and even in the unlikely scenario of a solar panel blowing away the battery setup would keep it going for at least ten days.

Happy Wiz Customers

Back near sea level we go into the Canning homestead where a group of neighbours who also happen to be WIZ customers have assembled to meet us. They tell us about what having fast Internet suddenly available meant to them personally and commercially.

New customer Charles White
New customer Charles White

Charles White is a very new WIZ customer who was until recently on Spark ADSL. At its best it did the job but it was very inconsistent – “we could always tell when school was out or there was high usage by the kids down the road.” Sometimes the family had to set the alarm and get out of bed late at night to use the Internet. “We couldn’t have dreamed of Netflix in those days,” Charles says.

He and his wife have three daughters and noted that a limit on one Internet user at a time was not good for family harmony. “We’re an equestrian family,” Charles recounts, “and these days entries for events are all online – the girls are at boarding school and when they come home for holidays they expect to stay in touch with their friends, do homework and organise their parties – they don’t appreciate being asked to go offline so I can do the banking.”

So moving to WIZ was a huge relief and benefit. The girls are already looking at Netflix. Sky is definitely under threat at the White household.

Alan Emerson operates a well-known public relations practice with wife Adrienne D’Ath, working from their farm in rural Wairarapa. He came to WIZ early on when he heard about it in 2006. There was no broadband at home whatsoever and trying to file stories with editors in Feilding was all but impossible. He was losing clients as a result. WIZ built a site for him, the connectivity was solved overnight, and a number of former clients returned. Now the consulting business can connect as well as if it were in the centre of a major city, using Skype, booking flights, booking tickets to the rugby or concerts, and accessing multiple phone connections for voice calls.

Speeds better than many fibre-connected city dwellers!
Speeds better than many fibre-connected city dwellers!

“We had a relative visit from Wellington who commented that our WIZ connection here is faster than their Spark connection in central Wellington on fibre,” Alan says. “Its all about the contention (ratio of subscribers to the available bandwidth) and WIZ is way faster.”

 

John Canning­ has to say good things about WISP because he owns it, but when he takes off his WIZ hat and puts on his sheep and cattle farmer one you can see he’s delighted with the way broadband has enabled the progress of the farm. Among the specialist projects is a contract to supply a supermarket that wants same day kill. The animal has to be on the hooks within 3 hours of leaving the farm. It’s important to know the yield from the previous day before selecting the animals for the next day, so now he is able to look at the results online and adjust his drafting.

Flooding can be an issue, and now he gets 3 hours notice of a potential flood from a rain gauge up in the hills sending signals back to the farm over the Internet. And the need to buy stock selectively following the mycoplasma bovis outbreak has complicated the sale and purchase process, but using fast Internet gives him the data and speed he needs to buy rapidly and profitably.

John’s an enthusiast for the potential of communications technology in farm management. He talks of automated measurement of grass, fertiliser, yields and soils using satellites. A WIZ customer already uses an infra red camera in the middle of their free range pig farm for security and so the overseas owner can see what is happening night and day. Vineyards are doing the same.

“But the big benefit is staff,” John says. “Whatever their hobbies and pastimes may be, the Internet is usually a key part, so having top class connectivity makes the staff and their partners much more happy and stable – that’s good for everyone.”

WIZwireless


Almost 25 Years of Fast Broadband In Our Most Challenging Region

Gisborne.net – a WISP Profile by Ernie Newman

A display of the Gisborne.net sites in the office foyer
A display of the Gisborne.net sites in the office foyer

 

So much for those who thought the WISPs were new kids on the block! Its almost a quarter century since Ronald Brice, along with Dave Parker, started Gisborne.net.

 

In 1995, as an installer of IT networks with a degree in computer science Ronald looked at the high price of phone services and saw an opportunity to bring the Internet to his home town of Gisborne.

Starting with a 1 Megabit link around Gisborne city, working with local wireless entrepreneur Laurie Colvin, and with the District Council as the first major client, Ronald and Dave just got on and did it. Gisborne.net hasn’t looked back.

Fast forward 24 years to 2018 and you find a thriving Internet business that provides urban-grade broadband, with unlimited data at highly affordable prices, to 3500 customers. All this in one of the most challenging regions to build a WISP geographically, topographically and economically. In its understated way Gisborne.net has probably done as much to open up Poverty Bay to the 21st century world as the completion of Gisborne’s rail link opened it to the 20th 60 years before.

The 3500 customers make the company one of the New Zealand’s biggest WISPs. They range across the economy. Dairy farmers, many of them refugees from expensive and erratic satellite services, have embraced WISP wireless services on a large scale. Many pay for their farm staff connections as well as their own to offset the downside of isolation.

Local iwi Ngati Porou has Gisbone.net connectivity in 49 maraes. So do a number of the isolated Ngati Porou health clinics, where they support video consultations for nurses, doctors and patients. Other maraes frequently take a temporary connection when there is a special event, but once the Government RBI2 contract is completed 100% of maraes will have ongoing access. Highly profitable manuka honey and foresty businesses are customers – even a commercial hemp operation.

At the technological extreme, Rocket Lab uses Gisborne.net for its Internet services at the Mahia Peninsula launch site. When it has high demand for bandwidth during a launch other customers’ traffic is diverted via Wairoa so that nobody’s service gets downgraded.

 

The Wheatstone Road site, sending the signal from the outskirts of Gisborne to Mahia for Rocket Labs
The Wheatstone Road site, sending the signal from the outskirts of Gisborne to Mahia for Rocket Labs

The coverage is comprehensive. Starting at the top of East Cape and Cape Runaway, south through Gisborne, the Mahia Peninsula, Wairoa, and west through Lake Waikaremoana and Tutira in Hawkes Bay. That’s a sizeable chunk of the North Island, serviced by over 200 sturdy sites build to withstand some of the country’s strongest gales. Most of the sites require direct line of sight to each other but there are exceptions – going through one line of hills is usually achievable, two is a struggle, and three is impossible.

Gisborne.net’s office, opposite McDonalds in downtown Gisborne, houses a data centre providing data storage to a range of corporate customers, the network operation centre from which the 200 sites can be controlled and traffic re-routed, and the team of half a dozen staff comprising design, development, management and accounting specialists. Installers (who mount the CPE or Customer Premises Equipment on users’ houses, sheds or offices) are external contractors based in Gisborne and Wairoa.

The site on Kaiti Hill towering above Gisborne
The site on Kaiti Hill towering above Gisborne

Backhaul is connected to the network here through a fibre link from Gisborne.net’s own routers in the Internet Exchange in Mayoral Drive, Auckland.

From here it goes to a rooftop antenna, up to a tower on nearby Kaiti Hill, then on to the 200 hilltop antennas that are the company’s network.

 

Resilience is key. The sites are made to last with solid engineering and high-spec materials. A typical site with solar panels re-charging the batteries can run for up to 5 years without a site visit, provided that the farmer tops up the battery water now and then when passing. Most do so happily.
It takes a lot of radio spectrum on a range of bands to run such a complex network. Ronald notes the business owns a lot of spectrum by WISP standards. “Spectrum is gold,” he says – ample choice reduces the likelihood of any interference issues with adjacent spectrum-holders which is a very rare occurrence.

The company was one of the first to contract with Crown Infrastructure Partners – the government agency charged with deployment of RBI2, the second phase of the Government’s Rural Broadband Initiative. It was one of a very few WISPs contracted for the earlier RBI1 version for which it connected thirteen schools. For RBI2 the commitment is much larger. Ronald notes that even with the government contribution the private investment required is still substantial – and like other WISPs contracted for RBI2 Gisborne.net has been rolling out the coverage well ahead of schedule. Contrast this with the three cell phone companies who are still at the starting gate.

The new Rocky Range site at Tutira in Hawkes Bay
The new Rocky Range site at Tutira in Hawkes Bay

Much of the RBI2 project is about upgrading the speeds of existing Gisbore.net customers, but there is also a substantial number of new connections who will grow the network coverage west into the Waioeka Gorge and beyond. The aspiration is to keep expanding west towards Taupo, in the first instance covering isolated Minginui where Minister Shane Jones recently announced $10 million funding for a manuka honey project.

Femtocells – small base stations that deliver voice and data signals across an area somewhat bigger than household WiFi – are adding a new dimension for Gisborne.net customers. The company has deployed hundreds of Vodafone’s “Sure Signal” femtocells. The customer gets data services from Gisborne.net and voice services from Vodafone across the same connection, meaning that their cell phone can be used to make and receive voice calls and texts from the customer’s home even it is way out of range of the Vodafone network.

The company – and its associated WISP WiFi Connect which specialises in low-decile areas in the northern and western parts of the region – are generous with data and keenly priced. WiFi Connect offers prices as low as $10 per week, uncapped with 2MBs speeds, allowing the customer to access Netflix movies all day long. For a typical family way up the coast, with no car and very rare access to town, that’s life changing.

For all the quarter century of history, Ronald Brice remains an enthusiast for the technology and the service. With the cellphone companies coming to Gisborne at some stage as part of their portion of the RBI2 rollout, he is unfazed by the prospect of more competition. He’s fit and youthful looking for someone who’s been in the business a quarter century. Chatting to him you get the feeling that Gisborne.net has a way to go yet.

Ronald Brice explains the network to Craig Young, CEO of TUANZ
Ronald Brice explains the network to Craig Young, CEO of TUANZ

“We’re way cheaper than the competition,” he says. “We offer unlimited capacity at $75 monthly. We’ve offered unlimited data plans ever since the days of dial-up ended, and that didn’t change when Netflix came into play. Its better to spend money on ample bandwidth than on arguing with the customer every month about the amount of usage.”
Very few 21st century users would disagree.

CUSTOMER APPRECIATES AN ENVIRONMENTALLY SUSTAINABLE NETWORK

Gisborne.net’s usage of solar power as the mainstay of its network is one of a number of aspects of the service appreciated by one of its oldest customers.

Noel Amor has used Gisborne.net for more than 20 years. As the first employee of food processing company Cedenco Foods he initially worked with Ronald Brice when Cedenco’s IT services were provided by Gisborne.net’s IT arm. When the Internet appeared and Gisborne.net came on stream it was an obvious choice to provide Cedenco’s connectivity. That’s never changed.

Nowadays Noel imports food processing machinery from Italy and sells throughout Australia as well as New Zealand. “I travel a lot,” he says, “and I can access my server in my home office from wherever I go in the world.

“Gisborne.net runs under the radar – you don’t see a lot of flashy advertising – but they have a huge coverage and have made a significant contribution to the development of the region.’

Noel appreciates the fact that if there is ever a problem he can speak to someone down the road in Gisborne who knows the region to solve it, rather than a distant call centre. “They’re still the same faces, and they respond quickly on the phone. Its good to see a local company meeting the local and regional needs.”

Gisborne.net


Solid and Sustainable – Hallmarks of Amuri.net

Amuri.net – a WISP Profile by Ernie Newman

Everything about Amuri.net feels solid, understated, and sustainable. Entering the grounds of its North Canterbury network operations centre I actually drive past without spotting it. Understated, in that there is no identifying signage – just a cluster of unglamorous white buildings. Solid, because these are seriously strong and professional structures. Sustainable, because Amuri gained fame among WISPs by being the only telecommunications operator to stay on line in Kaikoura throughout the 2016 earthquake.

Amuri.net covers a large block of Canterbury from Kaikoura, south to the Rangitata River, west to the Southern Alps. The site count is relatively modest – just 40. This is because unlike some other WISPs, owner Chris Roberts believes in having a smaller number of big, sophisticated sites each serving a large customer count. Consequently a typical Amuri.net hilltop site features a hut rather than just a cabinet, reflecting the impact of being 1000 meters or more above sea level with a lot of snow to deal with. And if Chris or a staff member get caught out by weather when visiting a site, at least they have ready made overnight accommodation!

Amuri.net owner Chris Roberts in a corner of the data centre.

 

Chris Roberts first started taking an interest in wireless Internet around 2005 when he was working on a dairy farm. There was no broadband.

He knew what could be done, having worked previously for lines company Orion, so he started with buying an ADSL connection from the local Chorus exchange and transmitting it aerially to his first site. With all his neighbours wanting connections ADSL proved not to have enough capacity, so he quickly changed the source to Snap Network in Christchurch – at that time an independent network company which since became part of 2degrees mobile.

Then about 2008 FX Networks (now Vocus) came through Culverden with fibre optic cable. After the frustration of trying to get the connectivity Chris needed from Spark (Telecom), FX was a breath of fresh air. Soon Amuri.net had all the connectivity it could wish for and has never looked back.

As we drive through the countryside Chris points out the various farms and workers’ cottages. A typical local dairy farm has 4 to 6 houses on it to cater for farm workers. A few farmers throw in Internet with their tenants’ rent but most tenants pay their own way. Chris is very “hands on” and points out one by one those who are Amuri.net customers and those who are not.

“We don’t do contracts,” he tells me. “The big phone companies we compete against insist on a two year contract and a credit check. Many of the farm workers are immigrants with no credit history. We take them on trust. They’re good payers. Sometimes it’s an advantage to be local and not to look too big.”

Amuri.net is among nine WISPs that has won tenders from Crown Investment Partners to expand its network as part of RBI2, the second stage of the government’s Rural Broadband Initiative. Chris points out his site at Doctors Hill south of Culverden. At an altitude of around 1000 metres that is among 30 sites in for either a new build or an upgrade as part of that development. This one will be upgraded from a cabinet to a hut, allowing more space for modern equipment that is now coming on stream.

It takes a team to run a business. As well as Chris and his wife Noelle, they have a head technical leader, two field technicians, and a customer service operator. Two additional people are being brought in for the RBI2 build.

Amuri.net also operates a data centre – a backup facility where medium and large users can store their computer files in case of loss in a disaster. “We’re just the right distance from Christchurch – far

enough away that we’re not going to be part of the same disaster, but near enough that the customer can get up here in an hour or two to retrieve computer files if necessary.” He seems to be right as there is an impressive stack of co-located servers sitting securely in the racks.

Solid, understated and sustainable seem like good words to describe not only Amuri.net but its owner also.

Happy Amuri.net customers Dan and Mandy Shand at Island Bay Station.
Happy Amuri.net customers Dan and Mandy Shand at Island Bay Station.

 

Dan and Mandy Shand still remember the times just a few years ago when they had to set the alarm for midnight so as to send an email from their 140-year-old homestead at Island Hills.

Such was the competition for the limited capacity on dial-up at the end of their ancient North Canterbury copper lines that the small hours were the only time an email could stand a chance of going through.

“We asked Telecom what our options were. They said we should drive up and down between here and town with a radio slightly off the station, listen for crackling noises, and then ask each farmer to please earth his electric fences properly,” Mandy recalls. “They were no help at all.”

“At that stage we were getting established with a four-day walking track as a commercial enterprise for tourists,” Dan said. “We had the farm to run, and an apiary. We’d just returned from Sydney where I’d worked as a graphic artist – I could have kept that job and worked from here if I had the ability to send and receive big files.”

Finally, along came Chris Roberts and Amuri.net. Island Hills Station became his 6th customer.

“Suddenly we could market the walking track properly,” Dan recalls. “The use of online marketing led to us getting some good articles for promotion. Then we went live with online bookings – people could book 24/7 whether Mandy and I were online or not.”

The walking track is like a DoC track but privately owned. Once the visitors started coming Dan and Mandy were up and running. They were doing 3000 bed nights a year, and those visitors were going to other attractions and cafes in the region as well. Everybody won.

“We couldn’t have done any of this without Amuri.net and the WiFi,” Mandy says. “The Internet access led to us being able to buy the farm and start a honey business. We used the Internet to recruit staff.

More recently the entrepreneurial couple have started a flourishing farm and apiary software business involving collaboration among 5 software developers around the world. A row of clocks on the wall shows the time in each of their home cities to help plan Skype video calls.

“I don’t think people understand that an Internet connection is a way of generating cash,” Dan says. “Without WiFi we wouldn’t get workers – and if we did, we wouldn’t retain young staff including the WOOFERs who have become really important to us.”

“These days you can live without a mobile phone, but you can’t live without the Internet.”

Amuri.net

Connecting Next Generation Canterbury Farms

Ultimate Broadband – a WISP Profile by Ernie Newman

Mike Smith’s enthusiasm is infectious. Ask him a question about the background to his wireless ISP business, Ultimate Broadband, and he’s away. And rightly so – he’s built a highly successful enterprise out of nothing in just a few years. He’s enabled thousands of rural Canterbury residents to get socially connected, run their businesses better and connect their kids to the school network from home. And he’s close to launching a new farm management package to consolidate digital era efficiencies on the region’s farms.

As we motor across the plains south of Christchurch, Mike describes the scope of Ultimate’s network. From historic Tai Tapu on Banks Peninsula Ultimate covers pretty much all the area south to Timaru, east to the coast, and west to the Southern Alps foothills. “We cover most of the land mass from the Port Hills to the main divide – Lord of the Rings country,” he tells me. And aided by a generous share of the government’s RBI2 (Rural Broadband Initiative) programme which they won in a tender process they’re continuing to push out in the directions of Oamaru, Kurow and the Mackenzie Country. There’s an opportunity to double their footprint and significantly increase their customer base.

 

Customer Service Officer Patricia Paul works on some potential new business.

 

To serve all this area Ultimate operates 86 commercial repeaters and 60 private repeaters. The difference is that a commercial repeater is owned by Ultimate and used to service any number of customers, whereas a private one has generally been funded by a customer and normally serves only that customer.

I ask whether, given that WISPs operate by bouncing radio signals from hilltop to hilltop, the flatness of the Plains is an advantage or a challenge. “Both,” he responds. The advantage is access to a lot of fibre optic cable to feed the network. The downside is there are a lot of properties without line of sight to a suitable high spot, so it is necessary to use rooftops and other lower spots to fill the gaps, leading to reduced bandwidth capacity and increased demand for scarce radio spectrum. But all those issues are surmountable.

Mike’s background is as a salesman with a technical bent but he’s at pains to downplay his engineering skills. In an earlier career he worked as an Account Manager for Spark (then Telecom) selling mobile and fixed line solutions to small businesses. “I loved the wireless stuff,” he says. So about 9 years ago he started in business on his own, beginning with a small wireless network in the Orari Gorge. It took three years to build the relationships with customers and another year to build the network. Gratifyingly, most of those customers are still with Ultimate.

One thing led to another. Putting his strong sales and business skills to good use he started what is now Ultimate about 2009. With a great deal of help from neighbouring WISP Chris Roberts at Amuri.net Mike developed systems, hired staff and built wireless sites. The brand “Ultimate” was introduced in 2012 and the business has never looked back.

Ultimate’s One Tree Hill site towers over the nearby farmland.

By now we’ve left the road and the big Isuzu 4wd is climbing steeply up a farm track overlooking Banks Peninsula towards Ultimate’s One Tree Hill site. Mike doesn’t seem to have reduced speed much and despite the vehicle handling the terrain effortlessly I get tossed around like Scotty in the old Barry Crump Toyota ads. But the view from the summit make the bruises worthwhile. The solidly-constructed site impresses with its collection of radios and 4×250 watt solar panels.

Bumping back down Mike tells me the secret of selling WISP services. “You can’t beat the old town hall meetings”, he says. Last week Ultimate held one in McQueens Valley near Halswell which 25 people attended. Mike did a spiel as CEO and then introduced his sales team to do the deal. Most attendees signed up on the night and then spread the word to neighbours who couldn’t attend, at which stage just about everyone in the community became a customer – in that instance so successfully that the local RBI2 site build will be brought forward ahead of schedule. “People are really keen to hear from us when we are opening up in a new area,” he says.

Mike is a natural relationship builder and instinctively builds partnerships within his business. He speaks very warmly of the partnership with Amuri.net which morphed from collegial advice and support in the formative phase, to an enduring wholesale arrangement today. Ultimate also partners extensively with other telecommunications operators to source backhaul and share infrastructure. They’re currently working on a deal with a digital trust, and they work closely with local government through their regions’ mayors.

Ultimate’s network operations centre team of Prashant Sharma and Jeremy Jackson looking at some network expansion.

 

Looking to the future, and like some other WISPs, Ultimate is working on an umbrella management system for digital farms. It will include a wide range of services such as remote opening of gates, stock traceability, fertiliser application, irrigation and farm security – all connected through the burgeoning new “Internet of Things.” “This will be a really good add-on to our farm network offering,” Mike says. “It will benefit the customer by having a single point of call for any servicing, remove the complexity of having multiple service providers’ radio signals creating interference, and make the customer more sticky as far as Ultimate is concerned.

And with 95% OF Ultimate’s customers being farmers, that stickiness is really Important.

Happy Customer – “Hallelujah – I found the ultimate broadband”

With a background in media and tourism, Emma Graham is not your typical Banks Peninsula farmer. She and her husband abandoned city life to become the fifth generation of Grahams to run the century-old, 1400 hectare Ahuriri Farm near Tai Tapu – an estate with a long reputation for producing export quality, lean, tender and succulent Canterbury lamb.

The Grahams are unashamedly city people. Their move to the country was life changing. Emma did a farm management course to prepare. The couple determined to keep their successful city-based businesses running remotely.

Until the realisation dawned that Ahuriri was still on dial up.

“For three years I battled to get fibre here,” Emma recalls. “I knew there was fibre coming up our road. I made several hundred phone calls. But I couldn’t get anyone to listen – costs kept rising, they talked about a six figure capex investment.

“I had a problem with cellphones too. I could just make an outward call by going out on the lawn and waving the phone around. But an inward call – forget it.”

“And then – halleluiah – I found Ultimate Broadband and all the problems were over.”

Ahuriri Station’s Emma Graham chats on the century-old farmhouse veranda with Mike Smith, owner and CEO of Ultimate Broadband.

“The service quality is great. We can now live in this house. My husband can be in touch with his Auckland and Christchurch offices from here. The tenants and farm staff are happy. And Netflix runs better here over Ultimate than it did in town.

“Most important is the way I can now modernise the running of the farm. I can stand in the middle of a paddock and look up its history and status. I’m looking to work with Ultimate on more automated solutions driven by the technology – monitoring water, automated gates, drones, stock traceability, pump operation and a whole lot more. I’ve now got the communication tools to do all that.”

Emma admits to being a true perfectionist – she wants to do it once and do it right. She understands technology and has a true vision of Ahuriri being managed using 21st century technology, at city speeds. That’s a vision she and Mike Smith share, and which an increasing number of WISPs as well as a younger generation of farmers are now working towards.

In the year that Ahuriri has been an Ultimate customer there has been only one issue – on a Saturday afternoon – and Ultimate came out and fixed it within an hour or two.

A new age farming couple with city backgrounds and city businesses, with a tech-savvy, enthusiastic WISP with an eye to a commercial farm management package might well be a winning combination for farm management and social inclusivity in rural New Zealand. Watch this space.

Ultimate Broadband


A Remarkable Region To Run A WISP

Countrynet – a WISP Profile by Ernie Newman

Countrynet owner Russ Watson tells me he’s never had so much fun in his life as building a WISP.

As our chopper climbs 7300 feet into the Remarkables above Queenstown on an idyllic summer day in a heat wave, I can understand that.

Out the window, almost in touching distance, is Double Cone dominated by Countrynet’s highest site. Russ points out the radio gear that takes the signal from Countrynet’s Network Operating Centre in the Watsons’ home and bounces it on to numerous sites further into the region, the array of solar panels that power it, and the batteries and diesel generators for backup. We’re way, way up in the sky and you expect either a deer or Gollum to appear at any moment.

“I’ve climbed up there with a pack of gear a good few times,” he tells me matter-of-factly.

Sooner him than me.

The Remarkables site is one of 30 servicing a couple of hundred happy Countrynet customers. They’re farmers, lifestyle block dwellers and remote businesses. Russ and his wife Shirley look on them as friends. Many are provided with computer services and other technical help that goes well beyond just the fast Internet connection.

With a background including farming, a lifelong interest in amateur radio, and impressive technical expertise in SCADA (the computer systems that run critical infrastructure like drainage, water and electricity,) setting up a WISP came as a natural move late in his career. Around 2002 he started selling Internet connectivity as a by-product of his SCADA work. He, and Countrynet, have never looked back.

The helicopter dives alarmingly towards the famous Walter Peak station.

These days its a major tourist attraction as well as a working sheep station. My hands won’t stop vibrating in time with the rotor blades as I try to make notes, hold the camera steady, and take in the view.

At Walter Peak we land twice – once to inspect another of Countrynet’s radio sites, and the other to drop off a parcel as a favour. Walter Peak is a loyal customer. Without mains power the cellular companies cannot put cell sites nearby so the less power-hungry WISP WiFi sites are perfect for the job. Since Countrynet came along Walter Peak has benefited from the ability to do things like Internet banking and tax work online, but the biggest benefit has been in ability to attract and retain staff without their suffering from real isolation. In the WISP era they watch Netfix and Youtube videos like the rest of us. And remote Otago and Southland have a disproportionate amount of homeschooling so the ability to connect with the school network and the wide world of education is a real plus.

Back at Queenstown Airport we hop into his electric car and head for his Network Operations Centre/home. Russ and wife Shirley are Countrynet’s only employees. They manage the network from laptops and cell phones, from anywhere in the world, with access to usage volumes second by second, the status of each site, and tools to activate backup or bypass a site if something goes wrong. Automation using tailored open source software proliferates, manpower requirements are minimal.

Several contract installers work with them. These people also make the sales calls. There’s no advertising – word of mouth works well in the country so why would you? And the business philosophy is to provide ample bandwidth capacity which in the end is cheaper than trying to manage scarcity as well as delivering a superior customer experience. There are no fixed term contracts – a handshake still means something in the South. “The natural contract of good service and good delivery is deemed sufficient,” Russ says.
VoIP services – Voice over Internet Protocol – are a standard offering. Customers on 2degrees can now use their cellphones for making and receiving calls and texts over Countrynet’s WiFi even if they are way out of range of any cellular network. Other cellphone users can use VoIP by using an internal Countrynet number, referring to this number on the greeting message they leave on their cell phone voicemail. The end result is isolated customers missing far fewer mobile calls.

Countrynet still runs the SCADA network for the local Council. Anyone can go onto countrynet.co.nz/scada and see up-to-the-minute information about water collection and usage through the Lakes District – of limited interest in the cities but crucial intelligence for a water-dependent back country station.
Like any small business there are challenges. Lack of competitive backhaul (connection to the mainstream telecommunications networks), a sense that they are too small to be taken seriously by government and councils, and the “big feet” of the big telcos who trample over the little guys are among them. But Countrynet’s philosophy of “more technology, fewer people” and their close relationship with their customers has made them a highly successful business.

Maybe that’s why Russ is having so much fun.

http://countrynet.co.nz/